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CLIENT
WORK
United Way | CareerReady ATL: A Pathway to Your Future
Client project at Sol Design Co (2024)
ASK
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Create an explainer video for the program, “CareerReady ATL”
PROCESS
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Contributed to ideation, sourced assets, and leveraged Procreate to produce complementary illustrations for collage-style animation
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Conducted interviews with current program members to gain deeper understanding of the impact of the program on its recipients
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Leveraged After Effects to assemble animated video and translate complex educational initiatives into accessible visual content for diverse target audience
OUTCOME
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Created an engaging visual narrative to effectively communicate the positive impact of the program on its recipients and create awareness for community members and potential prospects to engage with the program
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Learn more about CareerReady here
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